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Trademark Information

Explaining The 2020 Australian IP Report – Focusing On Trade Marks

IP Australia recently released the eighth edition of its annual report. The Australian Intellectual Property Report 2020 provides extensive data and professional insights on the current IP landscape….

3 Important Points To Remember To Get Your Trademark

Imagine going through the lengthy trade mark application process only to find your application is rejected and the efforts, time and money you invested have gone to waste….

Bentley Clothing Wins Trademark Dispute Over Bentley Motors

A long-running trademark battle between a luxury carmaker and a small, family-owned business has finally ended, with Bentley Clothing prevailing over Bentley Motors. In a decision by the…

What Happens After Brexit? Change is Coming to Australia’s Trademarks

On January 31, 2020, the UK officially left the European Union. After 1,316 days of political turmoil, the UK’s economic future and place in the world have not…

New Brand Launch

A Bit of Background I had been working in top tier law firms for over 20 years in brand registration and trademark portfolio management, both in Australia and…

What 2019 Has Taught Us About Trademark-Related Challenges

For businesses, trademarks are more than a mark of identification; these registered symbols or words used to represent a company also provide them protection and help in business…

Business Name vs. Trademark: What Does Each Protect?

A business is nothing without its name. Your brand name is what your customers know you by and what differentiates you from others in your industry. However, with…

Opposing a Trademark Application

With so many entrepreneurs today trying to establish their own businesses, protecting your own has never been more important. Aside from your business’ assets, employees and services, there…

Loss of Trademark Rights: Causes and Prevention Tips

Many people think that a trademark is nothing more than a symbol attached to a brand. Contrary to popular belief, a trademark isn’t just a logo. It can…

How Three Big Brands Lost Their Trademarks

To a world-famous brand, few things are more important than a trademark. Trademarking a name, symbol or logo identifies your ownership of your products and protects your intellectual…

Bega and Kraft Battle Over Peanut Butter Packaging

A long-running legal battle over peanut butter jars has finally ended, with Australian food brand Bega Cheese prevailing over U.S. food giant Kraft Heinz. Bega Cheese now has…

Four Celebrity Couples Who Tried to Trademark Their Children’s Names

What’s in a name? Apparently, according to these famous celebrities, a clothing line, toys, footwear, and other merchandising ventures. Trademarking names isn’t new in Hollywood – Beyoncé, Taylor…

Addressing the Challenges in Business Rebranding

Every business relies on a distinct logo and words that signify their identity and the products/services they offer. A business’ logo and tagline are vital because they are…

What 2018 Taught Us in Protecting Our Business

2018’s trademark news taught us a thing or two about protecting our business’ intellectual property. Let’s refresh those lessons with this roundup. February 2018 The Increasing Importance of…

The Elements of Intellectual Property Legislation

If you want to protect your rights to something that you or your organisation have created or commissioned, be it a new product or service, a creative endeavour…

Using Do-It-Yourself or Online Trademark Registrations Can Be Disastrous

Are you ready to register your brand as a trademark? Look no further than an in-person professional trademark specialist. Recently, many more people are fallen victims to overseas…

TV Chef James Cochran Battles Former Restaurant Over Trade Mark Name

Chef James Cochran, who appears on the TV show Great British Menu 2018, is facing off with his former restaurant James Cochran EC3 over the registration and use…

Not Applying for a Trademark Spells Disaster for Your Business

This story might be familiar to you. An aspiring businessman sets up his own venture. He spends hours deciding on a business name, which he registers at the…